<\/a>Black Friday is here, which means the official kick-off of the holiday shopping season. \u00a0There's no doubt many of you have bike parts, clothing and other upgrades on your holiday wish list. \u00a0But really, which of those upgrades are going to give you the most performance for your dollar? \u00a0Which one of those upgrades will actually help increase YOUR performance?<\/p>\n In today's podcast I'll explore all of the above and more, including:<\/p>\n I'd also like to take a moment to welcome aboard two new sponsors of the Tailwind Coaching Podcast: RoadID and Competitive Cyclist. \u00a0I've long been a user of RoadID and a proponent of carrying sufficient ID and contact information with you while riding or training. \u00a0My partnership with RoadID will allow me to further advocate for the peace of mind that carrying ID allows for. \u00a0Meanwhile, Competitive Cyclist is a leader in the high end online bike retail industry. \u00a0While I'm always an advocate of shopping locally at your LBS, sometimes shopping online is necessary in order to get exactly what you need or to stretch your dollar further (an important concept in these tough economic times.) \u00a0Check both links on my pages (off to the right hand side, underneath my contact\/”follow Coach Rob” pane) periodically for great deals on all kinds of equipment and help support the Tailwind Coaching Podcast. (Proceeds from affiliate sales go to web hosting space and bandwidth.)<\/p>\n If you like what you hear, go over to the\u00a0Tailwind Coaching Podcast on iTunes<\/a>\u00a0and rate it 5 stars. \u00a0Don't forget to post any questions to the\u00a0Tailwind Coaching Facebook page<\/a>.<\/p>\n And don't forget: Tour of the Battenkill race and fondo are on April 5th and 6th. \u00a0You can get my new, revised and improved 20 week\u00a0Battenkill Training Plan<\/a>\u00a0in my online store, and be well on your way to the podium. \u00a0Remember to save 20% with the coupon code in this week's podcast through MONDAY 12\/2 ONLY!<\/p>\n\n